The best of Chinese herbs are blended with 2% colloidal oatmeal and aloe vera to create this "powerful pink potion" that can reduce itchy skin and inflammation. This colloidal oatmeal cream is an excellent emollient for skin protection and softening. This cream is excellent for severe cases where stronger ointments may be too harsh on sensitive skin. In less severe cases, the most effective approach is to apply an EczeHerbal Ointment first, then apply this cream on top. Kids love the natural color!