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Product Description

Demi-Permanent translucent Hydrating Color.

PM Shine is the name of Paul Mitchell’s newest line of ammonia-free, moisturizing hair color. When combined with Clear Shine, PM Shine produces an even-toned, lustrous and vibrant hair color on even the most dry and product ravaged hair. PM Shine is a demi-permanent hair dye, meaning that the color will fade slowly over approximately 25 shampoos, so if you do not like your final hair color, you do not have to live with it for long. Demi-permanent hair color also means you will not see roots. The moisture-rich formula makes PM Shine safe to use once a month to keep the color bright and your hair shining.

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