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*** The source of Glycerin is not specified by the manufacturer and could be from Coconut Derivatives (does NOT exclude all fragrances) or Soy or Zea Mays (Corn)
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Product Description

Body, bounce and fullness are created with lift at the root. Kenra Volumizing Shampoo increases volume 30% for all hair types. This pH-balancing system is designed to match the pH of hair, sebum, and the scalp to lift at the root and encourage supple growth.

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